E-commerce which is expected to grow up to 1 trillion-dollar industry demands business houses to think about their digital shop. Brick and mortar shops might just be going out of fashion as everything is becoming pretty digital. This is the time when you should move from brick and mortar to online store or both.
If you are looking for Shopify Migration Experts, then you are going in the right direction because this platform has many advantages and it has been a blessing to a lot of business houses. Let’s delve deep into a few nitty gritty of the technological landscape of e-commerce and learn more.
Introduction to Shopify:
This is one of the most used e-commerce platforms which offers comprehensive hosted solutions and it is in the market since 2006. The good thing is that it can be used for both small and big businesses, which means there would be no scalability issue.
It does not require hardcore technical knowledge as you can use it with less technical knowledge. This comes with subscription business model, which would allow you to choose whatever plans suit for you. A good and trusted Shopify Experts Agency can help you learn more about that.
Knowing other platforms like Bigcommerce:
This is also well-known platform that has been in the market since 2009, this is a hosted solution that comes with various features and functions rather than outside apps. This can be easy at times for developers as they do not have to get apps from third-parties.
Out of many sites in the market, it can be truly difficult to choose the right ones but once you know what matters and how each platform differs, you will be in a good position to choose.
Comparing Shopify with Bigcommerce
User experience and friendliness:
When it comes to user-friendliness, Shopify leads, recent surveys suggest that nearly 90% users said that they are happy with it wherein BigCommerce is at 84%. Shopify comes with various apps and features that can be easily deployed by users with less technical knowledge, in fact, merchants can do it themselves.
In case of BigCommerce, there is no doubt that it has powerful features and functional aspects but it demands users to get basic knowledge and go through the steep learning curve to get the most out of it.
App environment and integration capabilities:
Shopify takes pride in its huge collection of apps that can go up to 8000 wherein BigCommerce has little over 1500 apps. That means using Shopify you can add many features and customize the site according to your needs.
That does not mean that BigCommerce lags behind too much in this context, in fact, you do not have to go for costly apps because this platform has built in apps to add any feature that you would like.
Conversion rank:
Shopify enjoys a staggering 10-12% higher conversion rate than BigCommerce, which means merchants are more likely to get benefit from Shopify. Part of the reason is that the checkout process is seamless and it also makes customers’ workload less because it is intuitive.
By reducing cognitive load of the customers, it makes the whole thing easy for them thus improving the conversion rate in the process. It is also revealed that Shopify has 35% better conversion rate than any other platform on any given day, which makes it a great and desired platform.
Digital marketing and SEO:
Digital marketing is offered by both Shopify and BigCommerce, when it comes to Shopify, you have many built-in features that you can add with simple clicks. That means if you want to run e-mail marketing or banner ads or pop ups, you can choose from many apps. Since Shopify has many apps which counts to 8000, you will be able to find many apps for marketing easily.
On the other hand, BigCommerce also has a lot of features such as email marketing, you can edit meta data and more. In a nutshell, both the platforms offer smart marketing integration apps and formulas, however Shopify can be termed as the best SEO provider among most of the platforms.
Payment gateway:
You as a merchant would agree to the fact that payment gateway is an important aspect. Shopify leads by offering 100 payment gateway options wherein BigCommerce is trailing at 65%. Payment gateway is something that can never be ignored because at the end of the day, you need to make transactions with customers.
The good thing about Shopify payment gateway is that it helps customers from across the world make payment using different currencies and methods. People can use credit or debit card, wallet payment, even local payment methods are available. This helps merchants minimize the abandon cart rate significantly. For this reason, finding Shopify Expert California makes sense.
Brand equity and market share:
When it comes to market share, Shopify has nearly 30% market capture in the USA, which accounts to nearly 5 million e-com sites alone in the USA. The BigCommerce platform is just at 50,000 sites which is way far behind it.
The largest market share proves that Shopify is better at any given point in time, BigCommerce is also growing but Shopify seems to be a little far ahead, it might take some time for BigCommerce to catch up with it. You should look for Shopify Expert California to create a stunning site.
Creating a smart e-com site:
By now, you would have found it out that Shopify perhaps is the best platform that you should choose. If you already have site made with the help of other platforms such as BigCommerce or Angular JS, you can get the help from Shopify Migration Experts who can do the job for you. Having said that, let’s find out how to go about the whole thing.
Find the best web development company: The first and most important thing is to ensure that you find the best Shopify, or ecommerce development agency, in fact, find a company that deals with multiple platforms so that you can get the best sites according to your preferred platforms.
Talk to them about your needs:
The next important thing is that you should make sure that you talk to them and find out the process. The Shopify Experts Agency will make sure that they plan things better. They can help you in conceptualizing your site because each site must be different depending upon the nature of business.
What to expect from the development agency?
Whether you are working with Shopify or, eCommerce Development Company, you need to make sure that you are working with a team that is good at communication as you would need it. They should be experienced as far working with the framework is concerned.
They should be able to get you custom and bespoke designs so that you can meet your business demands. You should work with Custom Shopify Developers who have experience in building custom sites. Ensure that you take a good look at what they have done and by doing that you can judge them better.
The next important thing to find out would be ensure that the company offers cutting edge technology. In the age of AI, they should have the best technological capability to add AI driven solutions that would bring you smart results. You should also look at what kinds of industries they deal with as that would be vital to get the best.
The next important thing would be to make sure that you talk to them about additional services such as if you want migration from one platform to Shopify, they should get you Shopify Migration experts.
Finally, you should and must ensure that you are looking at the way they do the digital marketing, the best development company should also be the best SEO provider. That is something you cannot ignore as marketing is the key.
It is a smart idea to have an e-com site because that is the need of the hour, the market is growing and you should not lag behind. Whether small or big, they need an ECom site that can bring more customers.
If you have been looking for Custom Shopify Developers, then you should follow these ideas to get better understanding and better companies such as eBizTrait Inc. that can offer smart solutions.
FAQs:
How do I get better designs from the developers?
To get the best design, you should talk to the developers, they can help you find out what are the things that are possible. They can materialize all your ideas including visual designs and features.
Would it be too costly for my small business to get an e-com site?
The site’s design would not be costly if you have a small site because as a small site, you would not need more features. Shopify works as a subscription-based platform, you can get the plans that would meet your demands and the Website development company can help you with that.
How do I enhance my bottom line?
This is a tricky question because an integrated approach would be needed to get your e-commerce site to fetch better results. For instance, you can develop both web and mobile apps. The development company will make sure that they are giving you also digital marketing solutions to get visibility.
Do I get customer and tech support?
Yes, a lot of companies offer you tech and customer support because they are aware of the fact that it is important. You need to ensure that you are talking to them and finding out how they can help you with support and what you need to do.