Choosing an e-commerce platform can sometimes be a monumental decision. Seriously, it’s super hard to choose among the myriads of choices out there and find out which one will best support your business goals. In the realm of electronic commerce, there are two major names that take center stage: Shopify and Salesforce Commerce Cloud.
But if you were to ask any Shopify expert Chicago, they would most likely recommend Shopify on a number of counts. Below, we try to get into detail on why Shopify has come to be regarded as the launch and scaling platform of choice over Salesforce for any e-commerce website.
Shopify-powered online stores
Shopify-powered e-commerce stores have turned online business 180 degree. Be it an up-and-coming startup or an established brand, Shopify web design company equips you with all you need to create, customize, and manage your store with ease.
With Shopify’s built-in payment processing easy and secure compared to other online store platforms. Whether you’re selling a few products or managing a massive inventory, Shopify’s web and mobile development company helps you to scale for long-term growth.
Salesforce-powered online stores
Online shops run on Salesforce, while more powerful options are available for the largest businesses that want an all-in-one solution for management in electronic commerce. Salesforce Commerce Cloud has a bit more than just an online store; it’s a full-blown platform that allows you to manage your business from inventory to customer personalization.
Actually, it is vice versa: due to so many features, it may be a bit overwhelming for a small business or any without an SEO agency in Chicago. The customization options are almost endless, but most require at least some advanced coding or development.
Why Shopify Expert Chicago Recommends Shopify?
Ease of use: Shopify wins
You would be surprised to know that top Shopify development companies in Chicago impressed on how easy Shopify is for new entrepreneurs. Shopify’s interface is designed to be as accessible to business owners at any tech skill level for daily operations.
Then there’s Salesforce Commerce Cloud, more of an enterprise solution that may be a bit more technically complicated. Though it is a very powerful solution, it is designed for enterprise businesses with an IT team. For that reason, the learning curve with Salesforce can be steep without Shopify development partners.
Flexibility and scalability
While both solutions are scalable, Shopify certainly takes the cake in flexibility and ease of scaling when your business is growing. Shopify has different plans that you can scale up easily as your needs change. From a small business to an enterprise-level business, Shopify expert Chicago has got you covered.
For a small to medium-sized business, Salesforce may offer far more features than you actually need or could ever use from Salesforce. Extra complexity with Salesforce gets in the way instead of helping you.
App ecosystem: Shopify’s superpower
Now, on integrations and plugins, Shopify basically has immense advantages. Having a large App Store with thousands of apps, it can extend its online store for any of your needs. Integrate your payment gateway or automate shipping easily with the help of a Shopify web design company.
Salesforce also has a very good set of integrations, but its AppExchange is oriented to large enterprises with very specific needs. Shopify’s app ecosystem, on the other hand, is chock-full of apps even accessible to business owners without the technical expertise of a web and mobile development company.
Cost-effectiveness: Shopify offers more bang for your buck
Price becomes a very big factor, especially for startups and smaller businesses. Shopify offers a number of pricing plans through top Shopify development companies in Chicago, making it really more affordable for most small- and medium-sized businesses. Shopify Plus is available for bigger or more peculiarly situated companies, but it is pricier and still somewhat competitive.
Salesforce Commerce Cloud works on a more customized pricing model for revenue. This means your price will go up once your business starts scaling out. Not only that, but Salesforce in general usually requires a higher investment in technical support and IT resources, which is something that compounds over time.
Design and customization: more freedom with Shopify
The design of your online store is important for both branding and user experience. Shopify certainly won’t disappoint when it comes to design. Shopify offers a great number of free and paid themes, ranging from modern minimalist themes to more advanced and complex ones, all at your disposal and fully customizable through Shopify development partners.
Salesforce makes this available, but normally, customization would call for deeper coding and development to achieve the same level of personalization. This is a major differentiating point for smaller businesses that cannot afford to spend a high budget on design and development; Shopify’s ease in the realm of templates and customization options makes it much more attractive.
SEO and marketing tools
The success of any e-store depends on the effective resolution of marketing of an SEO agency in Chicago. Shopify has predefined SEO and marketing settings, which makes it a bit easier to optimize a store for search engines and reach your target audience.
Marketing integrations on Shopify range from email marketing to social media, and even Google Ads. Salesforce does feature strong marketing tools, especially for enterprise businesses, though for the business owner of a smaller business, the platform is a bit more cumbersome.
Why Shopify outdoes them all
Both Shopify and Salesforce Commerce Cloud are feature-rich e-commerce solutions targeted at different classes of businesses. In that regard by eBizTrait, Shopify will stand out as the unabridged winner for small to medium-sized businesses in terms of ease of use, flexibility, cost-effectiveness, and support. Its strong app ecosystem puts forward the possibility of building a professional online store with ease sans extensive technical expertise.
If you’re an online entrepreneur and want to grow an online store, a Shopify expert will more than likely point you in the direction of Shopify-and for a good reason. Shopify is ready to grow with you, whether you’re just starting or looking to scale your business